In 2009, Brian Acton and Jain Komm started an SMS service, which they named WhatsApp. The specialty of the app based on this service is that its users could send free messages to any of the names included in their contact book. This app is available for iPhone, Android, Blackberry, Windows Phone and Nokia phones. Now it is being used on the desktop too.
In February 2014, Facebook Inc. bought Whatsapp for $ 19 billion. After nine months i.e., on September 30, 2014, WhatsApp made WhatsApp a revenue of $ 1,289,000. But what’s the money earned after whats the Whatsapp?
This question will not be known how many brains roam around. An app that can be downloaded for free. You do not have to pay money to use. How will he earn?
The answer is that whats WhatsApp earns a dollar per user. Some countries have to spend a dollar to download this app. In some other countries, this app was free for the first year of download, after which every year a dollar had to be paid.
In other words, Whatsapp was working on a subscription model. It has 700 million users all over the world, so if every user takes one dollar then the revenues of $ 700 million have come.
In January 2016, WhatsApp company Facebook said that this instant messenger is not getting much profit, as much as it was expected. After this, the announcement was made on behalf of Whatsus, which stated that the subscription service has been abolished and now this product is completely free.
Without ads
You will be surprised to know that there are no advertisements on whatsapp. Facebook Inc. has not disclosed its revenues so far. But Forbes Magazine believes that by 2020, this company will start earning $ 4 from every user. It is worth noting that by March 2017 the number of users of Whatatsapp was 1.2 billion.
Other SMS Apps
There are many countries outside the US where sending text messages is a very expensive deal. In such a way, SMS applications are becoming quite popular and start earning. Wechat is one such app, which allows users to SMS and simultaneously online games too.
Speaking about the increasing number of users of Whatatsapp, it shows that the number of users is increasing every day to one million people. These users are mainly in Latin America, India and Europe.
So what is the money, what is WhatsApp?
According to industry experts, through Whatsapp, Facebook analyzes the personal information of Facebook users and collects the data of the Behavior. He applies the report and conclusions from this to Facebook.
Through Whatsapp, Facebook receives personal information such as location, contact list of users. Whatsapp users send 42 billion messages daily. All of this information is safe in many servers and continuously uploads.
Encryption
Whatsapp claims is that messages sent through it remain encrypted from start to finish. Many messaging apps only encrypt messages, but WhatsApp does encryption from start to finish. This means that only the person you are contacting can read the message sent to you. Nobody can read your message in the middle.
Revenue is coming or not
Whether you believe it or not, but the revenue for whatsapp is increasing. However, some people may also think that Facebook has made an expensive deal by purchasing it. But it’s not the same.
ROOM.TECH.blog 